Constant Contact NPS Survey: How to Send and Track NPS Properly | Elvan

If you use Constant Contact and want to measure customer loyalty, you’ll quickly notice something:

Constant Contact can send surveys.
It does not calculate Net Promoter Score (NPS).

There’s no built-in way to:

• Automatically calculate your NPS
• Segment Promoters, Passives, and Detractors
• Track trends over time
• Centralize feedback across channels

That’s where Elvan comes in.

Constant Contact handles email delivery.
Elvan handles NPS logic, scoring, and reporting.

Here’s exactly how Constant Contact users can run a proper NPS program.

What Constant Contact NPS Actually Means

There is no native NPS feature inside Constant Contact.

Running NPS with Constant Contact means:

1. Creating your NPS survey in Elvan
2. Embedding the 0–10 score buttons inside your Constant Contact email
3. Letting Elvan record and calculate your NPS automatically

You keep your email workflow exactly the same.

You simply add structured loyalty tracking.

Step-by-Step: How Constant Contact Users Set Up NPS with Elvan

Step 1: Create Your NPS Survey in Elvan

1. Create a free account at elvan.ai
2. Click Create Project
3. Select Net Promoter Score (NPS)
4. Customize the question (optional)
5. Add an optional follow-up comment question
6. Click Publish

Your NPS engine is now ready.

Step 2: Generate the Inline Email Embed

Inside your project:

• Go to Distribute → Inline Embed
• Copy the HTML code

This embed:

• Displays 0–10 clickable score buttons
• Works in email clients
• Records responses instantly
• Categorizes Promoters, Passives, and Detractors automatically
• Requires no JavaScript

Step 3: Add the NPS Survey to Your Constant Contact Email

In Constant Contact:

1. Open your campaign
2. Insert a Custom Code / HTML block
3. Paste the embed code
4. Save

Place the NPS question near the top of the email for higher response rates.

Example:

“How likely are you to recommend us?”

Followed by the 0–10 scale.

Step 4: Connect Responses to Your Subscribers

In the embed code you’ll see:

email={EMAIL}

Replace this with Constant Contact’s personalization tag (e.g.,
{{ contact.email }}).

Now every response is tied to a real subscriber.

If you prefer anonymous feedback, remove the email parameter.

Step 5: Test Before Sending

Before launching:

• Send a test campaign
• Click on different score options
• Confirm responses appear in your Elvan dashboard
• Test on mobile

Most Constant Contact emails are opened on phones.

What Happens After Customers Respond?

When a subscriber clicks a score:

• Elvan records the response instantly
• The customer is categorized automatically
• Your NPS score updates in real time
• Written feedback is grouped into themes using AI

Instead of manually exporting and calculating, you get:

• Live NPS score
• Promoter / Detractor breakdown
• Trend tracking
• Recurring feedback patterns

This is what Constant Contact alone cannot provide.

When Should Constant Contact Users Send NPS?

Best timing:

• 30 days after purchase
• After onboarding completion, if you are a SaaS.
• Quarterly loyalty check-in
• After major product updates

Avoid sending NPS immediately after checkout; that moment is better suited for CSAT.

Why Not Just Use Constant Contact’s Native Survey?

You can create a rating question in Constant Contact.

But you would still need to:

• Export responses manually
• Calculate NPS yourself
• Segment respondents
• Track trends externally

That becomes inefficient quickly.

Using Elvan with Constant Contact gives you:

• Automated NPS calculation
• Structured reporting
• AI-powered insight
• Centralized feedback tracking

Without changing your email provider.

Run NPS in Constant Contact — Properly

If you already use Constant Contact, you don’t need new email software.

Use Constant Contact to send.
Use Elvan to measure.

Start free with:

• 100 responses
• 1 project
• No credit card required

Create your NPS survey at elvan.ai and turn your Constant Contact campaigns into a loyalty tracking system.